Chair Mike Gubbins is running late because of delayed train so we launch straight into Julian's keynote.
Juliam opens by talking about the importance of one standard. "Organized chaos" is best description of current state and will stay that way for 12 months, he says. Jiulian gives overview of digital cinema workflow, stressing role of KDMs. Talks about the role and achievments of DCI. (I'm hoping we will get on to Fox soon and not be shy about how they have pioneered the release of JPEG2000 DCPs in Europe more than any other studio to date). Stresses that added capabilities such as HD and MPEG are not precluded.
Now talks about VPF. Gives a theoretical example of how VPF could pay off an installation in 9 years. Talks about third-party entities (Christie/AIX and Technicolor) and exhibitors (Rave, NCM and others), dicussions going on in Europe (no deals just yet) but says that VPF may not be around forever. Gives a statistical example from Screen Digest report (go David and Charlotte!).
Now on to 'Challenges'. Fraunhofer and the issue of compliance training and requirements. Beta testing underway in US but need for it in Europe too, particularly re; subtitling. VPF model will vary depending on the territory. "Digital cinema is the future...and the future is now." - finishing slide.
Q&A covering security/IP theft ("piracy"), exhibitor contributions, 35mm print recycling and how it affects VPF, the challenge from home entertainment, Fox support of JPEG2000 installations, and more.
Excellent speech with detailed overview of the entire digital cinema landscape. The conference is off to a good start!
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